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looks like its a greenlight, did a quick google search and found some on ebay for sale.
http://greenlighttoys.com/%5B~189~%5D
Ford brought about 200 of these to the last convention and handed them out, got mine displayed proudly on my office desk. Probably the closest I'll ever get to owning one!
There are apparently a lot more out there and may be worth some money if you can find one cheap.
http://www.greenlighttoys.com/Yankee_2010_SHO.html
Bill
I asked a member on here about getting one of those special diecast models that Ford handed out @ the convention last year. He said he would sell it to me for $150. What a ripoff. I told him to shove it

You know it would be nice to make it to the convention, but not all of us make the money you guys do and can afford a trip like that. Which explains why I can't afford $150 for a small die-cast model. For those that have extra of these, I was just hoping you would consider helping out fellow SHO-owners that would like nothing more than to have one of these to hold onto for sentimental value, instead of selling them just to make a buck.Its not a ripoff, its called supply and demand.. I have a case of them and wont sell them.. (received from last years convention)
This year they gave out 1/24th scale cars, water bottles, bags, chairs, back packs, and t shirts..
I guess if you want a cool toy for free Ill see you at next years convention.. In North Carolina.