The car being a CPO makes a BIG difference. I was looking at several SHOs before buying mine. The quotes were vastly cheaper for CPO cars. As others have said, they are about 200 cheaper in the first 12 months or 12k miles. Flood Ford is the cheapest usually, but Ziegler will send you a coupon code that saves around $225 if you email them and ask them to match Flood. It makes them slightly cheaper than Flood, and Ziegler has excellent customer service. I have bought an ESP on a brand new car, and yes, it’s a bit redundant, but if you change your mind or sell the car before the basic warranty is up, you get most of your money back. Even once the car has quite a bit of mileage, you get back more than you think you would. We sold our 5 year old Fusion with 80k on it and got back over $800. Plus, your rental benefits start as soon as you buy the ESP. With first day rental, the minute they keep your car you’re entitled to a rental car, not just a loaner. Many dealers will try to make you take their loaner because they make money off Ford by charging them for the loaner, but you are not required to take it. With the enhanced rental, that will get you a premium car, truck, or suv so you’re not driving a Fiesta, Versa, or some other crappy little compact.
On my 2016 SHO with 16k miles I paid $2465 for 7/125 premium care with $100 deductible with first day rental, enhanced rental, and lighting coverage.
Edited because I typed 100 the first time for some reason. It was actually 7/125.